Deanna Everson

Ginger & Maude

We’re changing the hair salon industry. Ginger & Maude® offers a purpose-driven franchise business with a boutique business model and low startup costs, in the USA. Ginger & Maude® is North America’s first B Corp® salon brand. This means we work to create a positive impact on the triple bottom line: profit, people and planet. We consider social and environmental results on the same level as financial results. Our franchise community consists of boutique hair salons that focus on supporting the well-being of customers, employees and community through better business practices. Learn more at


Deanna Everson

Deanna Everson is the Founder and President of Ginger & Maude®, a hair salon brand. She is a visionary and compassionate leader who works tirelessly to ensure the brand's continued success, while making a positive impact on the world. Her superhero skill is hiring people who are the best in their field, listening, and then implementing kick-ass ideas they dream up. Oh, and she knows how to make it fun!

Over the past 14 years, Deanna has built a ground-breaking brand that has received global recognition for being a leader and changemaker in the industry. Deanna created Ginger & Maude® by risking everything, going all in, and having grit and a tireless drive to constantly push for growth and innovate the brand concept. That drive and willingness to innovate continues today. Deanna meets every business situation with extreme Big Pivot Energy, creating organic growth with focus and empowerment.

Above all else, Deanna values authenticity—authenticity, and a 12-ounce latte with regular milk in a REUSABLE cup.